🚀 Closing 2025 at SEAT CODE‍

We wrapped up the year with a Closing Townhall at our offices, bringing all teams together.2025, one word defines the year: consistency.

Consistency in how we work, how we grow, and how we deliver value.We focused on doing things better, strengthening our foundations, raising our standards, and making growth decisions, always putting our people and culture first.

👥 PEOPLE FIRST300 committed professionals, 41 new CODERS joining the journey, and most leadership roles filled through internal promotions. Talent development remains one of our strongest assets.

📈 REAL IMPACT Our digital products reached new levels of scale and effectiveness: record traffic in CUPRA & SEAT websites, stronger conversion, growing MY SEAT & MY CUPRA App active users, and after-sales solutions ready to expand globally.

⚙️ CROSS IS KEYBehind the scenes, our platforms, quality and data teams matured significantly, supporting squads with secure, scalable, and reliable solutions.As our CEO Isaac Partal Calvo says, “By strengthening our foundations and growing with intention, we’re not just delivering results, we’re shaping the SEAT CODE of the future.”

None of this happens without the people behind the work. Every product, every line of code, and every result reflects the commitment of this team.Thank you to all CODERS for the ambition and to our stakeholders for the trust.We move into 2026 focused, confident, and ready to keep raising the bar ✨Happy New Year!

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